About us

Founded in May 2015 by Terry Shi with a 50-year family background in flooring, Floorco enjoys strong support from numerous manufacturers.

The First batch of goods arrived at the port of Auckland. All products were sold out by the end of October due to the excellent quality and low price.

ATWOOD FLOORS Engineered Wood, Floorco’s brand, launched in New Zealand, marking its initial brand strategy step with cost-effective positioning.

Floorco debuted at the Auckland Home Show, promoting ATWOOD FLOORS and attracting customer attention in its first major flooring exhibition.

Floorco has partnered with ANTICO HANDCRAFTED flooring, launching in Auckland by April. ANTICO offers unique, handcrafted flooring, achieving annual sales of 5,750 sqm in New Zealand.

The First Laminate flooring batch arrived in Auckland, broadening Floorco’s range for New Zealand’s market.

In September 2017, Floorco’s Auckland Home Show effectively promoted the Antico and Laminate brands.

Floorco successfully represents KRONOSPAN, the world’s top laminate flooring brand, with KRONO ORIGINAL.

Floorco introduced the new SPC waterproof flooring collection into the New Zealand market.

Floorco brought two German brands to the Auckland Home Show.

We launched the Flooring Design Centre in Birkenhead, Auckland, showcasing the latest products and superior service.

we partnered with BARLINEK, the world’s leading engineered wood flooring manufacturer, to offer superior products to more New Zealanders.

Floorco had attended the Auckland Home Show for four years straight, effectively promoting its own and agency brands, and earning widespread user acclaim.

In November 2019, we launched a new laminate flooring brand, STEPCASA.

By 31 Dec 2019, Floorco served 12,000+ NZ homeowners with widely recognized flooring products and services.

Following a COVID-19 case in New Zealand, Floorco’s management trained employees on safety protocols, including mask-wearing, maintaining a 2-meter distance, and stopping work if unwell, prioritizing employee safety.

We’ve moved to Mt Wellington, with a new 1100sqm warehouse and 250sqm showroom, offering more flooring options and in-stock products from our new site.

Despite industry chaos, FLOORCO serviced 4,000+ homes, thanks to our team and clients’ support.

In 2021, FLOORCO initiated philanthropy, aiming to support those in need and assist the community, with Kidscan being our inaugural endeavor.

Facing global supply chain issues, Floorco added 2000 sqm of warehouse space in Auckland, near their trading center, to ensure timely, quality service.

In 2021, despite higher ocean freight and product costs, Floorco limited price hikes to 15%, showcasing cost management and customer affordability.

To provide a one-stop floor solution, we have started importing tiles, enabling us to offer high-quality, cost-effective materials to our customers through our supply chain.

In 2022, we will continue to provide donations to Kidscan to help children in need.

Starting September 2022, FLOORCO will offer reliable delivery services in Auckland to enhance customer experience.

This year, despite global supply chain challenges, we served over 5,000 homeowners with high-quality, affordable flooring products, receiving widespread praise.

Supporting KidsCan and engaging in charity work has been our consistent commitment over the years.

To offer customers a broader selection, FLOORCO introduced products from the European manufacturer BerryAlloc.

In partnership with Intertek, the world’s largest laboratory, FLOORCO’s product lineup was thoroughly assessed and tested, yielding exceptional results.

The Auckland Home Show restarted, and FLOORCO achieved great success.

This year, we provided services for 5,500 houses and received widespread acclaim.

The showroohowroom of FLOORCO located in Birkenhead has been completed and is now open for business.

This year, we continue to support Kidscan, and supporting Kidscan has now been incorporated into our long-term plans.